"But there is no drag like U.S. drag. You can't see it, you don't know where it comes from. Take one look at those cocktail lounges at the end of every subdivision street - every block of houses has it's own bar and drug store and market and liquor store. You walk in and it hits you. But where does it come from? Not the bartender, not the customers, nor the cream-colored plastic rounding the bar stool, nor the dim neon. Not even the TV.